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Sell from Magento 2 (Adobe) to Criteo - Large Catalog, Targeted Display Ads

Criteo's AI targets shoppers based on their browsing behavior - but to serve the right ad to the right person, it needs accurate product data from your Magento 2 (Adobe) catalog. For complex, frequently-changing catalogs, that means automated feed management. Koongo provides it.

*Free plan available. No credit card required. Paid plans from 24 EUR/month.

What is Magento 2 (Adobe) + Criteo Integration?

Koongo connects your Magento 2 (Adobe) store to Criteo, a retargeting and display advertising platform that serves personalized ads to shoppers based on behavior, across thousands of premium publishers in 30+ markets worldwide. Your catalog - including configurable products, custom attributes, and multi-store pricing - is automatically formatted into a feed that Criteo's AI uses to deliver relevant display ads to high-intent shoppers. Koongo's Feed Manager connects server-side to your Magento 2 (Adobe) environment and manages the full feed pipeline. The Rules Editor and Macro Editor handle Magento 2 (Adobe)'s complex data at scale - aligning product titles, categories, and images with Criteo's ad platform specifications, filtering low-margin products, and applying pricing logic - all without custom development. Criteo operates on a Cost-per-Click model where you control daily budgets and bidding strategies. Feed accuracy directly affects campaign health: Koongo refreshes your Criteo feed as often as every 5 minutes, helping you avoid disapproved ads, mismatched pricing, and overselling across Criteo's 30+ global markets.

Key Benefits:

From signup to first Criteo order in 3 steps

1
Create your Koongo account, start your free plan, and connect your Magento 2 (Adobe) store.
2
Set up the connection to Criteo and automate your product listings — no manual work needed.
3
Start getting new sales from Criteo. Track and manage your orders directly in your Magento 2 (Adobe) store.

Why now? What’s at stake

If you connect Magento 2 (Adobe) to Criteo with Koongo
  • Reach new customers instantly on Criteo

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:
  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

Yes. Koongo connects to Magento 2 (Adobe) via a dedicated server-side integration. You select Criteo in the feed manager, choose the appropriate feed type, and Koongo builds and maintains the product feed automatically - no custom scripts or developer work required.
Koongo reads your full Magento 2 (Adobe) catalog including configurable products and custom attributes, then maps that data to Criteo's ad platform specifications. The Rules Editor and Macro Editor handle transformations at scale - aligning product titles and category values, filtering items that don't meet Criteo's feed requirements, and applying pricing logic across large product sets.
Koongo can update your Criteo feed as frequently as every 5 minutes. For large Magento 2 (Adobe) catalogs with ongoing pricing and stock changes, this prevents disapproved ads and mismatched pricing - Criteo's AI always serves display ads for products that are genuinely available at the correct price.
Criteo charges only when users engage with your display ads. You set your own daily budget, bidding strategy, and targeting preferences - giving Magento 2 (Adobe) merchants full control over what they spend. Koongo keeps your feed accurate so Criteo's AI targets shoppers based on real product availability, not stale catalog data.
Setup time depends on catalog complexity. A standard Magento 2 (Adobe) connection typically takes a few hours. Koongo's support team can assist with attribute alignment and feed validation to ensure your Criteo feed meets ad platform specifications before it goes live.
Yes. Koongo's free plan includes one channel connection so you can build and validate your Criteo feed before upgrading. No credit card is required. Paid plans with full automation start from €24/month.
Criteo requires product titles, categories, images, and pricing to serve accurate display ads. Koongo's feed templates are pre-aligned with Criteo's specifications, and the Rules Editor lets you ensure every required field is correctly mapped and formatted from your Magento 2 (Adobe) catalog before the feed is published.