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Sell from Lightspeed to Google Shopping - Accurate Product Ads From Your Shared Inventory

Google Shopping drives buyers to your product pages based on what they searched for. For a Lightspeed merchant managing shared inventory across physical and online channels, an inaccurate stock level in your feed means ad spend wasted on out-of-stock clicks. Koongo keeps your feed in sync with your Lightspeed catalog automatically.

*Free plan available. No credit card required. Paid plans from 24 EUR/month.

What is Lightspeed + Google Shopping Integration?

Koongo connects your Lightspeed eCom store to Google Shopping - Google's product advertising platform - by automating product feed delivery and inventory synchronization. Product data is pulled from Lightspeed's omnichannel product catalog and structured to Google Shopping's feed requirements without changes to your store configuration. Koongo's Feed Manager works with Lightspeed's product structure without requiring configuration changes. The Rules Editor handles title optimization, product filtering, pricing rules, and category mapping. For Lightspeed merchants managing shared inventory across physical and online channels, accurate stock data in the Google Shopping feed is especially important - Koongo picks up stock changes at every scheduled refresh, reducing wasted ad spend on unavailable products. Google Shopping shoppers click your product ads and land directly on your Lightspeed eCom store. Accurate feed data keeps your Google Merchant Center account healthy and ensures ad spend goes toward products that are actually available.

Key Benefits:

From signup to first Google Shopping order in 3 steps

1
Create your Koongo account, start your free plan, and connect your Lightspeed store.
2
Set up the connection to Google Shopping and automate your product listings — no manual work needed.
3
Start getting new sales from Google Shopping. Track and manage your orders directly in your Lightspeed store.

Why now? What’s at stake

If you connect Lightspeed to Google Shopping with Koongo
  • Reach new customers instantly on Google Shopping

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:
  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

Yes. Koongo pulls stock data from your Lightspeed eCom catalog at every scheduled refresh. If shared stock drops due to in-store sales, the updated availability is included in the next feed export - reducing the risk of Google Shopping ad spend going to out-of-stock products.
Koongo re-exports your Google Shopping feed every 5, 15, or 60 minutes depending on your plan. For Lightspeed omnichannel merchants where shared stock changes frequently, more frequent updates are especially valuable for keeping your Google Shopping ads accurate.
Yes. Koongo's Rules Editor lets you filter the Google Shopping feed by any Lightspeed attribute - category, stock level, product type, or a custom field. This is especially useful for Lightspeed merchants who want to exclude in-store-only stock or low-margin products from their Google Shopping advertising.
Yes. Google Shopping requires a Google Merchant Center account to receive and validate your product feed. Koongo prepares and delivers the feed automatically. Setting up Merchant Center and linking it to Google Ads is a Google Shopping requirement that you complete separately.
Koongo's Rules Editor transforms your Lightspeed product data before it reaches Google Shopping. You can optimize product titles, map Lightspeed categories to Google Shopping's taxonomy, apply per-product pricing rules, and exclude products that don't meet your advertising criteria - without changing your Lightspeed product data.
Yes. Koongo's free plan includes one channel connection with no credit card required. You can configure your Google Shopping feed, validate it in Google Merchant Center, and confirm your Lightspeed data maps correctly before upgrading. Paid plans start from €24/month.
Google Merchant Center flags disapproved products with the specific reason - missing GTIN, policy violation, image issue, or price mismatch. You fix the issue in Koongo's Rules Editor or in Lightspeed, and Koongo resubmits the corrected feed at the next scheduled update.