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Sell From BigCommerce To Bing Ads - Scale Your Ad Reach

As your BigCommerce store scales, building a compliant feed for each new platform by hand doesn't scale with it. Koongo automates the Bing Ads feed instead.

Bing Ads Detail Start Free Plan
*Free plan available. No credit card required. Paid plans from 24 EUR/month.
BigCommerce
Bing Ads

What is BigCommerce + Bing Ads Integration?

BigCommerce is built for merchants scaling fast, and Koongo matches that pace on Bing Ads. Product data, stock, and pricing convert automatically into the feed format Bing Ads requires, so growth doesn't mean more manual feed work. Bing Ads requires an active Microsoft Advertising account. As your catalog grows, Koongo's feed manager keeps your feed current instead of rebuilding the export by hand, even as your product range grows. Bing Ads expands your reach across Bing, Yahoo, and AOL networks as you grow, with advanced targeting by demographic, geographic, and device criteria, backed by competitive CPC rates and performance insights.

Key Benefits:

From signup to first Bing Ads order in 3 steps

1
Create your Koongo account, start your free plan, and connect your BigCommerce store.
2
Set up the connection to Bing Ads and automate your product listings — no manual work needed.
3
Start getting new sales from Bing Ads. Track and manage your orders directly in your BigCommerce store.

Why now? What’s at stake

If you connect BigCommerce to Bing Ads with Koongo

  • Reach new customers instantly on Bing Ads

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:

  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

Yes. Koongo's feed manager builds your Bing Ads feed from BigCommerce automatically, which matters as you add more channels while scaling.
Bing Ads requires an active Microsoft Advertising account.
Koongo refreshes your Bing Ads feed regularly based on stock and pricing changes in BigCommerce, so growth in your catalog doesn't create stale ads.
Most merchants are up and running quickly, since Koongo's feed manager automates the formatting.
Bing Ads uses a cost-per-click model, so your cost scales with clicks rather than catalog size. Koongo's own plans are separate, starting free with paid tiers from €24 per month.
Bing Ads's reach across Bing, Yahoo, and AOL, plus its advanced targeting options, give a growing catalog more precise ways to reach ideal customers.
Yes. Koongo's Rules Editor lets you filter your BigCommerce catalog before it feeds into Bing Ads. Exclude low-margin products, set price thresholds, or filter by availability so your ad spend focuses on the products worth advertising.

The connection between BigCommerce and Bing Ads is ready for you

Start your free plan, connect your store, and begin selling on Bing Ads today — all from your BigCommerce account, powered by Koongo.

Start selling on Bing Ads from BigCommerce