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Sell from WooCommerce to Shop - Wider Reach, No Manual Exports

Maintaining a separate Shop XML file alongside your WooCommerce store means your listings across multiple comparison platforms are always one step behind. Koongo generates and maintains your feed automatically so your product data is always current.

*Free plan available. No credit card required. Paid plans from 24 EUR/month.

What is WooCommerce + Shop Integration?

Koongo connects your WooCommerce store to Shop through an automated product feed - exporting product IDs, titles, descriptions, pricing, availability, and images from your WordPress-based catalog into the XML format Shop requires, including SKU or EAN identifiers and currency-tagged pricing. Koongo's Feed Manager keeps the feed updated without manual work. Once you configure your product rules in Koongo - which items go to Shop, how WooCommerce attributes map to the required XML format, and any pricing adjustments - the feed refreshes automatically as your catalog changes. WooCommerce merchants can use Koongo's Rules Editor to send precisely the right product subset to Shop, which distributes listings across multiple comparison and advertising platforms - filtering by category, adapting product data, and ensuring SKU or EAN identifiers are correctly included before the feed goes live.

Key Benefits:

From signup to first Shop order in 3 steps

1
Create your Koongo account, start your free plan, and connect your WooCommerce store.
2
Set up the connection to Shop and automate your product listings — no manual work needed.
3
Start getting new sales from Shop. Track and manage your orders directly in your WooCommerce store.

Why now? What’s at stake

If you connect WooCommerce to Shop with Koongo
  • Reach new customers instantly on Shop

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:
  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

No developer needed. Koongo connects to your WooCommerce store and builds the Shop XML product feed through its Feed Manager interface. You configure product rules and attribute mappings inside Koongo - no plugins to install and no code to write.
Shop requires a merchant account registered via Koongo as the channel admin, plus an XML feed with core attributes: product ID, title, description, price with currency, availability, SKU or EAN, and image URLs. Koongo maps your WooCommerce product fields to this required format through the Rules Editor.
Koongo refreshes your Shop feed automatically on a regular basis. When prices change or availability moves in your WooCommerce store, those updates flow through to Shop without you needing to trigger anything manually.
Most WooCommerce merchants move through Koongo's feed configuration and go live without a drawn-out process. Your timeline depends on how much attribute mapping your catalog requires. Koongo's support team is available to help with any configuration steps.
Yes. Koongo has a free plan with no credit card required, and paid plans start from €24/month with a 7-day free trial. You can build and fully test your Shop feed before committing to a subscription.
Shop offers free listing with potential exposure to shoppers browsing various online marketplaces, since it acts as a unified channel distributing your products across multiple comparison and advertising platforms. For WooCommerce merchants, this means one feed can reach a wider audience than a single-platform listing would.