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Promote from WooCommerce on Rakuten Advertising - Performance Campaigns, Clean Data

Rakuten Advertising's affiliate and advertising network drives results through performance - but only when the product feed behind your campaigns is accurate and technically correct. Koongo generates a compliant Rakuten Advertising XML feed from your WooCommerce catalog automatically and keeps it current.

*Free plan available. No credit card required. Paid plans from 24 EUR/month.

What is WooCommerce + Rakuten Advertising Integration?

Koongo connects your WooCommerce store to Rakuten Advertising by generating an XML product feed that meets Rakuten Advertising's technical specifications and refreshing it automatically. Product IDs, titles (up to 70 characters), descriptions, brands, categories, variant group IDs, URLs, image links, prices, sale prices, availability, and GTIN codes are extracted from WooCommerce and formatted into a compressed, UTF-8 encoded feed delivered via SFTP or HTTP. Rakuten Advertising is a global affiliate and advertising network that gives your products targeted exposure through affiliate, display, search, and social channels. Its performance-driven approach means campaigns are tracked with detailed analytics - unlike price-comparison platforms where visibility depends purely on price. Koongo keeps your product data accurate across the feed so your Rakuten Advertising campaigns run on correct information at all times. Koongo's Rules Editor lets you shape your Rakuten Advertising feed to match your campaign goals. Map your WooCommerce categories to Rakuten Advertising's categorization requirements, include optional fields like condition, gender, age group, and MPN, filter out products you don't want in your campaigns, or generate separate feed versions for different markets. Everything updates automatically after setup.

Key Benefits:

From signup to first Rakuten Advertising order in 3 steps

1
Create your Koongo account, start your free plan, and connect your WooCommerce store.
2
Set up the connection to Rakuten Advertising and automate your product listings — no manual work needed.
3
Start getting new sales from Rakuten Advertising. Track and manage your orders directly in your WooCommerce store.

Why now? What’s at stake

If you connect WooCommerce to Rakuten Advertising with Koongo
  • Reach new customers instantly on Rakuten Advertising

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:
  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

Yes. Koongo connects to your WooCommerce store and generates the Rakuten Advertising feed automatically. The technical requirements - compressed format, UTF-8 encoding, SFTP or HTTP delivery - are handled by Koongo without manual setup. Koongo's support team is available if you need help.
Required fields are product ID, title (up to 70 characters), description, brand, category, variant group ID, product URL, image URL, price, sale price, availability, and GTIN. Optional fields including additional images, MPN, condition, gender, and age group can be added through Koongo's Rules Editor to improve ad targeting.
Koongo automatically refreshes your Rakuten Advertising feed on a regular basis. Price changes, updated sale prices, stock movements, and new products in your WooCommerce store flow through to Rakuten Advertising without any manual action - keeping your campaigns running on accurate data.
Yes. Koongo's Rules Editor lets you map your WooCommerce category structure to Rakuten Advertising's categorization requirements. Accurate category mapping helps your products surface in the right ad placements and affiliate contexts on Rakuten Advertising.
Yes. Koongo's free plan requires no credit card. Connect your WooCommerce store and generate your Rakuten Advertising feed before committing to a paid plan. Paid plans start from €24/month.
Yes. Rakuten Advertising supports multiple feed versions for different languages, currencies, or campaign segments. Koongo can produce separate feed outputs from your WooCommerce catalog to support distinct Rakuten Advertising campaigns or regional setups.
Yes. Rakuten Advertising requires compliance with regional data privacy laws including GDPR and CCPA. A merchant account with Rakuten Advertising and product feed approval are also required before going live. Koongo ensures your feed is correctly formatted and encoded; regulatory compliance is your responsibility.