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Promote from Wix on Rakuten Advertising - Your Products, Affiliate Campaigns

Getting your Wix products into Rakuten Advertising's affiliate and advertising network means meeting detailed technical feed requirements. Koongo generates that compliant XML feed from your Wix store automatically and keeps it current so your campaigns always run on accurate data.

Rakuten Advertising Detail Start Free Plan
*Free plan available. No credit card required. Paid plans from 24 EUR/month.
Wix
Rakuten Advertising

What is Wix + Rakuten Advertising Integration?

Koongo connects your Wix store to Rakuten Advertising by generating an XML product feed that meets Rakuten Advertising's technical specifications and refreshing it automatically. Product IDs, titles (up to 70 characters), descriptions, brands, categories, variant group IDs, URLs, image links, prices, sale prices, availability, and GTIN codes are pulled from your Wix store and structured into a compressed, UTF-8 encoded feed for delivery via SFTP or HTTP. Rakuten Advertising is a global affiliate and advertising network that places your products across affiliate, display, search, and social marketing channels using performance-driven campaigns. Unlike price-comparison sites where rankings depend on price alone, Rakuten Advertising uses detailed analytics to measure placement performance - so you can see what's working across your Wix catalog. Multiple feed versions are supported for different languages, currencies, or campaign segments. Koongo's Rules Editor lets you shape your Rakuten Advertising feed to match your campaign goals. Map your Wix categories to Rakuten Advertising's requirements, include optional targeting fields such as condition, gender, and age group, filter out products you don't want in your campaigns, or apply pricing adjustments. After setup, the feed updates automatically.

Key Benefits:

From signup to first Rakuten Advertising order in 3 steps

1
Create your Koongo account, start your free plan, and connect your Wix store.
2
Set up the connection to Rakuten Advertising and automate your product listings — no manual work needed.
3
Start getting new sales from Rakuten Advertising. Track and manage your orders directly in your Wix store.

Why now? What’s at stake

If you connect Wix to Rakuten Advertising with Koongo

  • Reach new customers instantly on Rakuten Advertising

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:

  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

Yes. Koongo connects to your Wix store and handles all technical feed requirements - XML format, GZip compression, UTF-8 encoding, SFTP or HTTP delivery - without requiring developer input. Koongo's support team is available if you need guidance.
Yes. A merchant account with Rakuten Advertising and approval for product feeds are required before your campaigns can go live. Once approved, Koongo generates and hosts the feed in the format Rakuten Advertising requires.
Required fields are product ID, title (up to 70 characters), description, brand, category, variant group ID, product URL, image URL, price, sale price, availability, and GTIN. Optional fields - additional images, MPN, condition, gender, and age group - can be added through Koongo's Rules Editor to improve ad targeting.
Koongo refreshes your Rakuten Advertising feed automatically and regularly. Price changes, sale price updates, stock movements, and new products added to your Wix store appear in your Rakuten Advertising feed without any manual re-export.
Yes. Koongo offers a free plan with no credit card required. Connect your Wix store and generate your Rakuten Advertising feed before choosing a paid plan. Paid plans start from €24/month.
Yes. Koongo's Rules Editor lets you map your Wix categories to Rakuten Advertising's categorization requirements. Accurate mapping helps your products appear in the right affiliate and ad placements within Rakuten Advertising's publisher network.
Yes. Rakuten Advertising requires compliance with regional data privacy laws including GDPR and CCPA. Koongo ensures your feed is correctly formatted and encoded; meeting regulatory requirements is your responsibility.

The connection between Wix and Rakuten Advertising is ready for you

Start your free plan, connect your store, and begin selling on Rakuten Advertising today — all from your Wix account, powered by Koongo.

Start selling on Rakuten Advertising from Wix