Menu

Sell From Shopify To Google Ads - Reach Billions Of Searches

Preparing a feed for Google Ads campaigns by hand takes real time. Koongo builds and updates your Google Ads feed automatically from Shopify.

*Free plan available. No credit card required. Paid plans from 24 EUR/month.

What is Shopify + Google Ads Integration?

Shopify keeps your product catalog organized, and Koongo carries that same structure to Google Ads. Product data converts automatically from Shopify into the feed format Google Ads requires, ready to insert as a feed URL into your campaigns. Google Ads requires an active Google Merchant Center account, so this needs to be set up before your campaigns can launch. Once it's in place, Koongo's feed manager keeps your feed current as your Shopify catalog changes, and Google Ads automatically fetches the updates. Google Ads reaches customers across billions of daily searches, with Shopping Ads, Search Ads, and display ads to promote your products. Precise targeting by keywords, locations, and demographics, plus real-time budget control, help you pay only for the clicks that matter.

Key Benefits:

From signup to first Google Ads order in 3 steps

1
Create your Koongo account, start your free plan, and connect your Shopify store.
2
Set up the connection to Google Ads and automate your product listings — no manual work needed.
3
Start getting new sales from Google Ads. Track and manage your orders directly in your Shopify store.

Why now? What’s at stake

If you connect Shopify to Google Ads with Koongo
  • Reach new customers instantly on Google Ads

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:
  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

No. Koongo's feed manager builds your Google Ads feed directly from your Shopify product data, without you writing any code. You review the feed before it's submitted.
Yes. Google Ads requires an active Google Merchant Center account. Once that's set up, you insert the feed URL Koongo generates into Google Ads, and it automatically fetches product updates.
Koongo refreshes your Google Ads feed regularly based on changes in your Shopify store, including stock and pricing, so your ads always show current details.
Getting the feed itself ready is straightforward - Koongo's feed manager handles the formatting, so most Shopify merchants have a submission-ready feed within a short setup session.
Google Ads uses a pay-per-click model with real-time budget control, so you only pay when users click your ads, and you can set daily spend limits. Koongo's own plans are separate, starting free with paid tiers from €24 per month for managing the feed.
Google Ads supports Shopping Ads, Search Ads, and display ads, and Koongo's feed powers the product data these campaign types rely on, including Performance Max.
Yes. Koongo's Rules Editor lets you filter your Shopify catalog before it feeds into Google Ads. Exclude low-margin products, set price thresholds, or filter by availability so your ad spend focuses on the products worth advertising.