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Promote from Magento 2 (Adobe) on Rakuten Advertising - Scale Your Catalog, Drive Performance

A large Magento 2 (Adobe) catalog gives you the product range to run effective Rakuten Advertising campaigns - but only if the feed behind those campaigns is technically compliant and kept current. Koongo generates a spec-accurate Rakuten Advertising XML feed from your catalog automatically and handles every update.

*Free plan available. No credit card required. Paid plans from 24 EUR/month.

What is Magento 2 (Adobe) + Rakuten Advertising Integration?

Koongo connects your Magento 2 (Adobe) store to Rakuten Advertising by generating an XML product feed from your catalog and keeping it current with automatic updates. Mandatory fields - product ID, title (up to 70 characters), description, brand, category, variant group ID, URLs, image links, prices, sale prices, availability, and GTIN codes - are drawn from Magento 2 (Adobe) and formatted into a compressed, UTF-8 encoded feed for delivery via SFTP or HTTP. Rakuten Advertising is a global affiliate and advertising network that distributes your products across affiliate, display, search, and social channels through performance-driven campaigns. Detailed analytics track which placements are converting - giving you data to optimize spend across your Magento 2 (Adobe) catalog. Multiple feed versions are supported, making it practical to run separate campaigns for different markets, currencies, or product segments. Koongo's Rules Editor handles the complexity of large Magento 2 (Adobe) catalogs well. Map your category taxonomy to Rakuten Advertising's requirements, include optional targeting fields like condition, gender, age group, and MPN, filter out products that don't belong in active campaigns, or generate different feed outputs for separate Rakuten Advertising campaign configurations. Rules apply automatically on every refresh.

Key Benefits:

From signup to first Rakuten Advertising order in 3 steps

1
Create your Koongo account, start your free plan, and connect your Magento 2 (Adobe) store.
2
Set up the connection to Rakuten Advertising and automate your product listings — no manual work needed.
3
Start getting new sales from Rakuten Advertising. Track and manage your orders directly in your Magento 2 (Adobe) store.

Why now? What’s at stake

If you don’t automate this process:
  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

No custom development required. Koongo connects to your Magento 2 (Adobe) store and handles all technical feed requirements - format, compression, encoding, and delivery method - automatically. For large catalogs with complex attribute structures, Koongo's support team can help configure the Rules Editor.
Required fields are product ID, title (up to 70 characters), description, brand, category, variant group ID, product URL, image URL, price, sale price, availability, and GTIN. Koongo maps these from your Magento 2 (Adobe) catalog and formats the output to Rakuten Advertising's specification. Optional fields including condition, gender, age group, and MPN can be added via the Rules Editor.
Koongo automatically refreshes your Rakuten Advertising feed on a regular basis. Catalog updates in Magento 2 (Adobe) - price changes, sale price adjustments, stock movements, new products - flow through to Rakuten Advertising without manual intervention, keeping your campaigns running on accurate data.
Yes. Rakuten Advertising supports multiple feed versions for different languages, currencies, or campaign segments. Koongo can produce separate feed outputs from your Magento 2 (Adobe) catalog to support distinct Rakuten Advertising campaign configurations or regional markets.
Yes. Koongo offers a free plan with no credit card required. Connect your Magento 2 (Adobe) store and evaluate the Rakuten Advertising feed integration before committing to a paid plan. Paid plans start from €24/month.
Yes. Koongo's Rules Editor lets you filter your Magento 2 (Adobe) catalog by category, margin, availability, or any product attribute before it feeds into Rakuten Advertising. Focusing your campaign budget on the products most likely to perform is straightforward.
Yes. Rakuten Advertising requires compliance with regional data privacy and consumer laws including GDPR and CCPA. A merchant account with Rakuten Advertising and approval for product feeds are required before going live. Koongo ensures your feed is correctly formatted; regulatory compliance is your responsibility.