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Sell From Custom Platform To Wilook - No Custom Feed Building

Building your own feed connector for a new comparison platform usually means custom development. Koongo builds your Wilook feed from your product data instead.

*Free plan available. No credit card required. Paid plans from 24 EUR/month.

What is Custom Platform + Wilook Integration?

Whatever system powers your Custom Platform store, Koongo turns your product data into a feed built for Wilook, without you building a custom connector. Titles, pricing, images, and stock convert automatically into the format Wilook requires. Wilook works from a submitted feed rather than a live connection, so Koongo's feed manager creates and maintains that file - covering product ID, name, description, price, availability, images, and product link - using predefined templates for any custom-built system. Wilook connects sellers with French comparison and affiliate platforms, so your feed needs a registered merchant account and complete product data. Koongo helps your Custom Platform data hit that bar, opening access to French-speaking shoppers regardless of what system runs your store behind the scenes.

Key Benefits:

From signup to first Wilook order in 3 steps

1
Create your Koongo account, start your free plan, and connect your Custom Platform store.
2
Set up the connection to Wilook and automate your product listings — no manual work needed.
3
Start getting new sales from Wilook. Track and manage your orders directly in your Custom Platform store.

Why now? What’s at stake

If you connect Custom Platform to Wilook with Koongo
  • Reach new customers instantly on Wilook

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:
  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

Yes. Koongo's feed manager uses predefined templates to build your Wilook feed from your product data, without you writing a custom connector.
Wilook requires a feed with SKU or product ID, name, description, price, availability, images, and a product link. Koongo converts your product data into that structure automatically, regardless of what system powers your Custom Platform store.
Koongo refreshes your Wilook feed regularly, based on the product data it receives from your Custom Platform system, without you rebuilding the export by hand.
Setup is straightforward - Koongo's predefined templates handle the Wilook formatting, so you're not starting from a blank page even with a custom system.
Yes. Koongo's free plan covers building the Wilook feed from your Custom Platform data with no credit card required. Paid plans start from €24 per month if you need more.
Wilook connects sellers with French comparison and affiliate platforms rather than operating as one marketplace, giving a custom-built Custom Platform store exposure to French-speaking shoppers across those connected sites.