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Sell From Custom Platform To Vertaa - No Custom Feed Building

Building your own feed connector for a leading Finnish comparison engine usually means custom development. Koongo builds your Vertaa feed from your product data instead.

*Free plan available. No credit card required. Paid plans from 24 EUR/month.

What is Custom Platform + Vertaa Integration?

Whatever system powers your Custom Platform store, Koongo turns your product data into a feed built for Vertaa, without you building a custom connector. Titles, descriptions, and pricing convert automatically into the CSV format Vertaa requires. Vertaa requires you to register and be approved as a boutique partner. Once arranged, Koongo's feed manager creates and maintains that file using predefined templates that work for any custom-built system. Vertaa is a leading price comparison engine in Finland, also active in Belgium and the Netherlands, regardless of what system runs your store, with special deals like discounts, bundles, and cashback offers.

Key Benefits:

From signup to first Vertaa order in 3 steps

1
Create your Koongo account, start your free plan, and connect your Custom Platform store.
2
Set up the connection to Vertaa and automate your product listings — no manual work needed.
3
Start getting new sales from Vertaa. Track and manage your orders directly in your Custom Platform store.

Why now? What’s at stake

If you connect Custom Platform to Vertaa with Koongo
  • Reach new customers instantly on Vertaa

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:
  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

Yes. Koongo's feed manager uses predefined templates to build your Vertaa feed from your product data, without you writing a custom connector.
Yes. Vertaa requires you to register and be approved as a boutique partner.
Koongo refreshes your Vertaa feed regularly, based on the product data it receives from your Custom Platform system, without you rebuilding the export by hand.
Setup is straightforward - Koongo's predefined templates handle the Vertaa formatting, so you're not starting from a blank page even with a custom system.
Vertaa operates on a pay-per-click model with category-based CPC and no upfront fees. Koongo's own plans are separate, starting free with paid tiers from €24 per month.
Vertaa lets you showcase special deals like discounts, bundles, and cashback offers, giving a custom-built Custom Platform store more ways to attract price-conscious shoppers.