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Sell from Custom Platform to Ricardo - Any Store, Swiss Market Ready

Your e-commerce platform shouldn't limit which markets you can reach. Koongo connects any store to Ricardo through an automated XML product feed so your products reach millions of users on Switzerland's largest marketplace without manual data work.

*Free plan available. No credit card required. Paid plans from 24 EUR/month.

What is Custom Platform + Ricardo Integration?

Koongo connects stores running on any e-commerce platform to Ricardo by building and maintaining an automated product feed - exporting product IDs, titles, descriptions, pricing, images, and availability in the XML format Ricardo requires, including CHF pricing and EAN or SKU identifiers, for Switzerland's largest online marketplace. Koongo's Feed Manager pulls data from your store through a flexible integration layer that works regardless of which platform you use. You use the Rules Editor to define which products go to Ricardo, how your store's attributes map to Ricardo's required fields, and whether any pricing adjustments apply - then Koongo keeps the feed updated automatically as your catalog changes. For merchants on custom or less common platforms, Koongo removes the need for manual feed preparation. Your store remains the source of truth, and Koongo handles the data transformation and delivery to Ricardo's Swiss buyer base on a regular, automated basis.

Key Benefits:

From signup to first Ricardo order in 3 steps

1
Create your Koongo account, start your free plan, and connect your Custom Platform store.
2
Set up the connection to Ricardo and automate your product listings — no manual work needed.
3
Start getting new sales from Ricardo. Track and manage your orders directly in your Custom Platform store.

Why now? What’s at stake

If you connect Custom Platform to Ricardo with Koongo
  • Reach new customers instantly on Ricardo

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:
  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

Yes. Koongo connects to your store and builds the Ricardo XML product feed through its Feed Manager interface. You configure product rules and attribute mappings in Koongo - no custom development or feed scripting required, regardless of which platform powers your store.
Ricardo requires an active merchant account with a marketplace security token, plus an XML feed including product ID, title, description, CHF price, EAN or SKU, images, and availability. Koongo's Rules Editor maps your store's product fields to Ricardo's required format and applies any adjustments before the feed goes live.
Koongo pulls data from your store automatically and refreshes your Ricardo product feed on a regular basis. Price changes and availability updates in your store flow through to Ricardo without any manual trigger needed.
Getting started is straightforward for most merchants. You connect your store to Koongo, configure your Ricardo feed rules, and publish your feed. Your timeline depends on catalog size and how much CHF pricing, EAN, and attribute mapping your product data requires. Koongo's support team is available to help at any step.
Yes. Koongo offers a free plan - no credit card required - and paid plans from €24/month include a 7-day free trial. You can configure and test your complete Ricardo feed setup before choosing a subscription.
Ricardo is Switzerland's largest online marketplace with millions of users and daily listings. It supports both fixed-price and auction formats to reach a broad buyer base - giving any merchant with an active merchant account a route to the Swiss market regardless of which e-commerce platform they use.