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Sell From Custom Platform To Pronto - No Custom Feed Building

Building your own feed connector for an established US comparison engine usually means custom development. Koongo builds and hosts your Pronto feed instead.

*Free plan available. No credit card required. Paid plans from 24 EUR/month.

What is Custom Platform + Pronto Integration?

Whatever system powers your Custom Platform store, Koongo turns your product data into a feed built for Pronto, without you building a custom connector. Titles, descriptions, and pricing convert automatically into the TXT format Pronto accepts. Pronto works a bit differently from most comparison sites - Koongo generates and hosts that feed using predefined templates that work for any custom-built system, and you send the feed URL to Pronto for review and activation. Pronto has been an established US price comparison engine since 2005, offering free product listings regardless of what system runs your store, reaching deal-oriented US shoppers either way.

Key Benefits:

From signup to first Pronto order in 3 steps

1
Create your Koongo account, start your free plan, and connect your Custom Platform store.
2
Set up the connection to Pronto and automate your product listings — no manual work needed.
3
Start getting new sales from Pronto. Track and manage your orders directly in your Custom Platform store.

Why now? What’s at stake

If you connect Custom Platform to Pronto with Koongo
  • Reach new customers instantly on Pronto

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:
  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

Yes. Koongo's feed manager uses predefined templates to build and host your Pronto feed from your product data, without you writing a custom connector.
You'll need to register a merchant account on Pronto, then use Koongo to generate and host a feed in the TXT format Pronto accepts, and send the feed URL for review and activation.
Koongo refreshes your Pronto feed regularly, based on the product data it receives from your Custom Platform system, without you rebuilding the export by hand.
Building the feed itself is straightforward - Koongo's predefined templates handle the formatting and hosting, so you're not starting from a blank page.
No. Pronto offers free product listings. Koongo's own plans are separate, starting free with paid tiers from €24 per month.
Pronto has an established US presence dating back to 2005, giving a custom-built Custom Platform store access to a platform with a longer track record than many newer entrants.