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Sell from Custom Platform to merXu - Any Store, European B2B Industrial Reach

Your e-commerce platform shouldn't limit your access to merXu's verified B2B procurement network. Koongo connects any store to merXu through an automated product feed so your industrial listings reach procurement buyers across 30+ countries without manual data work.

*Free plan available. No credit card required. Paid plans from 24 EUR/month.

What is Custom Platform + merXu Integration?

Koongo connects stores running on any e-commerce platform to merXu by building and maintaining an automated product feed - exporting product titles, descriptions, pricing, images, and stock in the format merXu requires for its B2B specialist marketplace serving verified procurement specialists across 30+ European countries. Koongo's Feed Manager pulls data from your store through a flexible integration layer that works regardless of which platform you use. You use the Rules Editor to define which industrial or MRO products go to merXu, how your store's attributes map to merXu's B2B required fields, and whether any pricing adjustments apply - then Koongo keeps the feed updated automatically as your catalog changes. For merchants on custom or less common platforms, Koongo removes the need for manual feed preparation or B2B data exports. Your store remains the source of truth, and Koongo handles the data transformation and delivery to merXu's verified procurement network on a regular, automated basis.

Key Benefits:

From signup to first merXu order in 3 steps

1
Create your Koongo account, start your free plan, and connect your Custom Platform store.
2
Set up the connection to merXu and automate your product listings — no manual work needed.
3
Start getting new sales from merXu. Track and manage your orders directly in your Custom Platform store.

Why now? What’s at stake

If you connect Custom Platform to merXu with Koongo
  • Reach new customers instantly on merXu

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:
  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

Yes. Koongo connects to your store and builds the merXu product feed through its Feed Manager interface. You configure product rules and B2B attribute mappings in Koongo - no custom development or feed scripting required, regardless of which platform powers your store.
merXu requires a registered EU business with a valid VAT number and a relevant B2B product catalog in industrial goods, machinery, MRO, or administration supplies. Koongo's Rules Editor maps your store's product fields to merXu's required B2B format and applies adjustments before the feed goes live.
Koongo pulls data from your store automatically and refreshes your merXu product feed on a regular basis. Price changes and stock updates in your store flow through to merXu without any manual trigger needed.
Getting started is straightforward for most merchants. You connect your store to Koongo, configure your merXu feed rules, and publish your feed. Your timeline depends on catalog size and how much B2B attribute mapping your product data requires. Koongo's support team is available to help at any step.
Yes. Koongo offers a free plan - no credit card required - and paid plans from €24/month include a 7-day free trial. You can configure and test your complete merXu feed setup before choosing a subscription.
merXu is a verified B2B specialist marketplace serving procurement specialists across 30+ European countries, focused on industry, engineering, MRO, machinery, and administration supplies. Only registered EU merchants with valid VAT numbers and relevant B2B catalogs are accepted - ensuring your products appear alongside verified professional suppliers to genuine procurement buyers.