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Sell from Custom Platform to Idealo - Any Store, Automated Feed

If your store runs on a custom platform, getting your product data to Idealo in the right format - and keeping it updated - means building something from scratch or doing it manually. Koongo gives you a ready-made feed solution without either.

Idealo Detail Start Free Plan
*Free plan available. No credit card required. Paid plans from 24 EUR/month.
Custom Platform
Idealo

What is Custom Platform + Idealo Integration?

Koongo supports merchants running on custom or non-standard store platforms by providing flexible feed generation tools that work with any data source. You connect Koongo to your store's product data via XML, CSV, or a supported custom format, and Koongo builds and delivers an automated feed to Idealo - with updates as frequent as every 15 minutes. Koongo's Rules Editor handles the transformation layer between your product data and Idealo's required feed format. You map your store's attribute fields to Idealo's expected fields, apply pricing rules, filter products, and standardize values - all without custom code on your end. If your platform doesn't have a native Koongo connector, Koongo's support team works with you to establish the data connection. Once your feed is active on Idealo, shoppers across Germany and Austria comparing prices find your products and click through to buy directly from your store - no marketplace fee on the sale. Koongo's automated refresh cycle keeps your Idealo data current without any manual re-uploads.

Key Benefits:

From signup to first Idealo order in 3 steps

1
Create your Koongo account, start your free plan, and connect your Custom Platform store.
2
Set up the connection to Idealo and automate your product listings — no manual work needed.
3
Start getting new sales from Idealo. Track and manage your orders directly in your Custom Platform store.

Why now? What’s at stake

If you connect Custom Platform to Idealo with Koongo

  • Reach new customers instantly on Idealo

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:

  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

Yes. Koongo works with custom platforms by accepting your product data in standard formats like XML or CSV. Once connected, Koongo generates and delivers your Idealo feed automatically. Koongo's support team helps you establish the data connection if your platform doesn't have a native integration.
Idealo requires product title, price, availability, image URL, description, and EAN (barcode) for each product. Koongo's Rules Editor lets you map your platform's attribute names to Idealo's expected fields and apply any transformations needed to match the required format.
Koongo pulls your product data on a scheduled basis - as often as every 15 minutes - from whatever data source you connect. As long as your platform exports current price and stock data in the feed file, Koongo picks it up and delivers the update to Idealo automatically.
Setup time varies depending on your platform's data structure and export format. Koongo's support team works with you directly to establish the connection and validate the feed - most merchants reach a working feed within a few sessions.
Yes. Koongo's free plan is available regardless of which store platform you use. You can connect your store to Idealo and test the feed output before moving to a paid plan. No credit card is required to start. Paid plans begin at €24/month.
Idealo is one of Germany's most-visited price comparison sites and drives high-intent traffic directly to your store - with no per-sale marketplace fee. For custom platform merchants who can export product data in a standard format, Koongo makes it straightforward to reach Idealo's audience without rebuilding your integration from scratch.

The connection between Custom Platform and Idealo is ready for you

Start your free plan, connect your store, and begin selling on Idealo today — all from your Custom Platform account, powered by Koongo.

Start selling on Idealo from Custom Platform