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Sell from Custom Platform on Fruugo, a Global Marketplace

Selling on Fruugo from a custom or non-standard store means keeping listings, inventory, and orders in sync across 46 countries. Koongo's wizard connects any store setup, automates your listings, syncs inventory, and imports orders into your order management system.

*Free plan available. No credit card required. Paid plans from 24 EUR/month.

What is Custom Platform + Fruugo Integration?

Koongo connects your Custom Platform to Fruugo, syncing your listings, inventory, and orders with a global marketplace active in 46 countries. Whether your store runs on a proprietary system, a headless setup, or a specialized platform, Koongo connects your product data to Fruugo, joining over 100 million SKUs and reaching around 20 million monthly visitors worldwide. The Fruugo integration wizard guides you through setup step by step - connecting your store, configuring product settings, order synchronization, and data submission, with no coding needed. Fruugo automatically localizes your listings, translating them into 28 languages and displaying them in 31 currencies, so you can sell internationally without managing each market by hand. Koongo also offers predefined templates that simplify setup for custom environments. Once your listings are live, Fruugo orders are imported into your order management system and inventory stays synced in near real-time, with Koongo's Rules Editor letting you refine product data and pricing per channel.

Key Benefits:

From signup to first Fruugo order in 3 steps

1
Create your Koongo account, start your free plan, and connect your Custom Platform store.
2
Set up the connection to Fruugo and automate your product listings — no manual work needed.
3
Start getting new sales from Fruugo. Track and manage your orders directly in your Custom Platform store.

Why now? What’s at stake

If you connect Custom Platform to Fruugo with Koongo
  • Reach new customers instantly on Fruugo

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:
  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

No developer needed. Koongo's Fruugo integration wizard walks you through connecting your Custom Platform store, configuring product settings, order synchronization, and data submission - no coding required.
You need a legally registered business in one of the supported countries with valid VAT, and global product identifiers such as GTIN, EAN, UPC, or ISBN for all products. Koongo builds your feed from your Custom Platform catalog and connects through the wizard.
Fruugo has no listing or monthly fees - only a flat 15% commission plus a 2.35% transaction fee. On the Koongo side, a free plan is available with no credit card required, and paid plans start from €24/month.
Yes. Koongo automatically imports your Fruugo orders into your order management system and syncs your inventory. You handle Fruugo orders alongside your regular Custom Platform orders, simplifying fulfillment from one place.
Fruugo automatically localizes your listings, translating them into 28 languages and displaying them in 31 currencies across 46 countries. Koongo feeds your accurate Custom Platform product data so your listings reach those markets correctly.
Koongo keeps your inventory synced in near real-time between Custom Platform and Fruugo. When a product sells out in Custom Platform, your Fruugo listing updates automatically, reducing the risk of overselling across 46 countries.
Yes. Koongo offers a free plan with no credit card required. You can connect your Custom Platform store, set up your Fruugo listings through the wizard, and explore the integration before upgrading. Paid plans start from €24/month.