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Sell from BigCommerce to Yandex, a Top Russian Online Platform

Running an accurate Yandex presence from your BigCommerce store means a feed that reflects your live catalog, formatted to Yandex's requirements. BigCommerce's API-first architecture gives Koongo a clean connection to generate and maintain it automatically.

*Free plan available. No credit card required. Paid plans from 24 EUR/month.

What is BigCommerce + Yandex Integration?

Koongo connects your BigCommerce store to Yandex by generating a product feed that meets Yandex's requirements and refreshing it automatically. Your product data - titles, prices, availability, and images - is pulled from BigCommerce and structured into the format Yandex needs, including its native YML (Yandex Market Language), to list your products. BigCommerce's API-first architecture gives Koongo a reliable data connection to your catalog. Yandex is one of Russia's top online platforms, with approximately 20 million users. It offers price comparisons, reviews, and smart advertising to drive high-conversion traffic, and increases visibility through curated listings and optimized search and display placements. Koongo keeps your feed refreshed automatically so your prices and stock stay accurate. Koongo's Rules Editor and Category Mapping tools give you control over your Yandex feed. Map your BigCommerce categories to Yandex's structure, filter which products are listed, apply pricing adjustments, or modify attribute values to meet Yandex's requirements. Once configured, the feed updates on its own without manual work.

Key Benefits:

From signup to first Yandex order in 3 steps

1
Create your Koongo account, start your free plan, and connect your BigCommerce store.
2
Set up the connection to Yandex and automate your product listings — no manual work needed.
3
Start getting new sales from Yandex. Track and manage your orders directly in your BigCommerce store.

Why now? What’s at stake

If you connect BigCommerce to Yandex with Koongo
  • Reach new customers instantly on Yandex

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:
  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

No developer needed. Koongo connects to your BigCommerce store and generates your Yandex product feed automatically. Once the feed is ready, you submit it to Yandex, and Koongo handles all subsequent updates.
You need a Yandex vendor account with verified business credentials, including VAT and legal status. Once that's in place, Koongo connects your BigCommerce store, generates your feed, and submits your products to Yandex.
Yandex accepts feeds in YML (Yandex Market Language), CSV, XML, or TXT format. Koongo generates your feed from your BigCommerce catalog in the format Yandex requires, including its native YML, so you don't need to handle the formatting yourself.
Koongo refreshes your Yandex feed automatically on a regular basis. When prices, stock levels, or product details change in your BigCommerce store, your feed reflects those updates - keeping your listings accurate for Yandex's shoppers.
Yes. Koongo's Rules Editor lets you filter your BigCommerce catalog before it feeds into Yandex. Exclude categories, set price thresholds, or filter by availability so only the right products appear in Yandex's comparison and search results.
Yes. Koongo offers a free plan with no credit card required. You can connect your BigCommerce store, generate your Yandex feed, and explore the integration before upgrading. Paid plans start from €24/month.
Yandex offers price comparisons, reviews, and smart advertising to drive high-conversion traffic, and increases visibility through curated listings and optimized search and display placements. Koongo keeps your feed accurate so your products are well-positioned across those placements.