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Sell from BigCommerce to PriceRunner - Nordic and UK Price Comparison, No Storefront Changes

PriceRunner is a leading price comparison platform in Sweden, Denmark, and the UK - with free listings, optional PPC, and buyer protection analytics. BigCommerce's API-first architecture makes connecting new channels efficient. Koongo delivers a GTIN-compliant, current feed without touching your storefront.

*Free plan available. No credit card required. Paid plans from 24 EUR/month.

What is BigCommerce + PriceRunner Integration?

Koongo connects your BigCommerce store to PriceRunner - a leading price comparison platform in Sweden, Denmark, and the UK, offering free listings, optional PPC campaigns, and buyer protection analytics - by automating product feed delivery and inventory synchronization. Koongo uses BigCommerce's API to pull product data without store modifications and delivers a compliant feed on an automated schedule. The Rules Editor maps required GTIN data, applies pricing rules, maps categories to PriceRunner's taxonomy, and filters your catalog - all from the Koongo dashboard without touching your BigCommerce storefront. With your feed live, your products appear in PriceRunner's free listings across Sweden, Denmark, and the UK.

Key Benefits:

From signup to first PriceRunner order in 3 steps

1
Create your Koongo account, start your free plan, and connect your BigCommerce store.
2
Set up the connection to PriceRunner and automate your product listings — no manual work needed.
3
Start getting new sales from PriceRunner. Track and manage your orders directly in your BigCommerce store.

Why now? What’s at stake

If you connect BigCommerce to PriceRunner with Koongo
  • Reach new customers instantly on PriceRunner

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:
  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

Koongo connects entirely via BigCommerce's API. There are no storefront changes, no script injections, and no theme modifications. All PriceRunner feed configuration is managed from the Koongo dashboard.
Koongo re-exports your PriceRunner feed every 5, 15, or 60 minutes depending on your plan. Price and availability changes in BigCommerce are reflected at each refresh cycle across Sweden, Denmark, and the UK.
Yes. Koongo's Rules Editor maps your BigCommerce product categories to PriceRunner's taxonomy. Accurate mapping determines where your products surface in PriceRunner's price comparison results.
PriceRunner requires a product feed including GTIN, along with pricing, availability, and other standard attributes. Koongo's Rules Editor maps your BigCommerce data to PriceRunner's required fields and flags any GTIN gaps before the feed reaches PriceRunner.
PriceRunner requires a merchant account with a signed agreement and a product feed with PriceRunner's required attributes including GTIN. Koongo delivers the compliant feed automatically. Your PriceRunner merchant account and signed agreement are requirements you complete separately.
Yes. PriceRunner offers free product listings as the baseline, with optional PPC campaigns to increase visibility. Koongo ensures your BigCommerce feed stays current so your performance in both free and PPC placements is based on accurate data.
Yes. Koongo's free plan includes one channel connection with no credit card required. You can configure your PriceRunner feed and validate your BigCommerce data before upgrading. Paid plans start from €24/month.