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Sell from BigCommerce to Amazon - Global Reach, Automated

Your BigCommerce catalog is already built for scale. Getting it to Amazon without losing data accuracy or spending hours on manual exports is the real challenge. Koongo bridges that gap and keeps everything current automatically.

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*Free plan available. No credit card required. Paid plans from 24 EUR/month.
BigCommerce
Amazon

What is BigCommerce + Amazon Integration?

Koongo connects your BigCommerce store to Amazon via API, automating product listing, inventory synchronization, pricing updates, and attribute mapping across all Amazon marketplaces. BigCommerce's API-first architecture integrates cleanly with Koongo, giving you a reliable data pipeline from your store to Amazon with minimal configuration overhead. The Amazon Integration Wizard takes you through the setup process step by step - no development work required. Once your products are live, Amazon orders are pulled back into BigCommerce automatically, and inventory updates to match. Your fulfillment team works from a single interface. Amazon's listing requirements - product identifiers, category-specific attributes, variation structures, and image specs - are handled through Koongo's Rules Editor. You define the transformation logic once, and it applies automatically on every export to every Amazon marketplace you sell on.

Key Benefits:

What gets your listings rejected on Amazon - and how to fix it

Missing product identifier Amazon requires a valid EAN or UPC code for most products to match your listing to an existing ASIN. Without it, your product cannot go live. Koongo's Rules Editor helps you map your identifier fields correctly before the feed is submitted.

Incomplete category-specific attributes Every Amazon category has its own required fields - watches need Display Type, jewelry needs Metal Composition, apparel needs structured size and color variants. Generic product data that works in your store often falls short of what Amazon's validation requires.

Non-compliant images Amazon requires product images of at least 1000px on the longest side, on a pure white background. Images that don't meet this spec are rejected at submission - before buyers ever see them.

Incorrect variation structure Products with multiple sizes or colors must follow Amazon's parent-child SKU structure. A flat product list that works in your store won't display correctly on Amazon without the right variation hierarchy in place.

From signup to first Amazon order in 3 steps

1
Create your Koongo account, start your free plan, and connect your BigCommerce store.
2
Set up the connection to Amazon and automate your product listings — no manual work needed.
3
Start getting new sales from Amazon. Track and manage your orders directly in your BigCommerce store.

Why now? What’s at stake

If you connect BigCommerce to Amazon with Koongo

  • Reach new customers instantly on Amazon

  • Increase product visibility and boost sales

  • Avoid errors that cause listing rejections or overselling

  • Free up time and focus on growing your business

If you don’t automate this process:

  • Miss out on sales due to delayed updates

  • Risk overselling or violating platform policies

  • Spend hours manually fixing product or order issues

  • Let competitors list faster and sell more

FAQs

Yes. Koongo's Amazon Integration Wizard walks you through the full setup without requiring developer involvement. BigCommerce's API-first architecture means the connection to Koongo is stable and straightforward. Koongo's support team is available if you need help with attribute mapping for specific product categories.
Amazon requires an EAN or UPC identifier, title, price, brand, image URL, and product condition for every listing. Category-specific fields add to this baseline - for example, apparel needs size and color mapped in a parent-child structure. Koongo helps you identify these requirements and map them from your BigCommerce catalog.
Koongo reads inventory changes from your BigCommerce store and pushes them to Amazon automatically. If a product sells out, Amazon listings across all active regions are updated to reflect the current stock level - without manual action from your team.
Yes. Koongo imports Amazon orders into your BigCommerce store automatically. Your team processes them using the same order management workflow as your regular BigCommerce orders - no need to switch between Amazon Seller Central and your store admin for fulfillment.
Getting started is straightforward using the wizard. The setup time depends mainly on the complexity of your catalog and the attribute mapping required for your product categories on Amazon.
Yes - Koongo's free plan requires no credit card. You can connect your BigCommerce store and test the Amazon integration before committing to a paid plan. Paid plans start from €24/month.
Koongo's health report shows the rejected product and the specific reason. Most failures come down to a missing EAN or UPC, an incomplete category-specific attribute, or an image that doesn't meet Amazon's spec. Fix the issue in the Rules Editor and resubmit - the underlying integration doesn't need to be reconfigured.

The connection between BigCommerce and Amazon is ready for you

Start your free plan, connect your store, and begin selling on Amazon today — all from your BigCommerce account, powered by Koongo.

Start selling on Amazon from BigCommerce