Google Product Ratings

Export your Magento product reviews easily into Google Shopping with Google Product Ratings feed.

  • Available for Koongo Coonector for Magento 1, version On demand in the Koongo Store.
  • Totally compliant with Google's requirements
  • Automatic submission of the updated Google product reviews from your Magento store to Google

Google Product Ratings show star ratings on both Shopping ads and the Google Shopping property. These ratings help your shoppers with their purchase decisions, driving more qualified shoppers to your Magento store. Google Product ratings show on Shopping Ads as a 5-star rating system and a count of total reviews. These star ratings represent aggregated rating and review data for the product, compiled from multiple sources including merchants, third-party aggregators, editorial sites and consumers.

Product feeds

  • Google Product Ratings - Product Reviews - XML


Channel integration type

    The Google Product Ratings channel is connected to Koongo via a product feed.

Meet Koongo

Koongo helps online sellers to succeed on online marketplaces and comparison websites by automating data and order sync. It allows sellers to sell on more locations with less effort.

Connect your favorite channel in 4 easy steps:

  • Start 30-day Koongo free trial
  • Create an account on your favorite channel
  • Create a channel product feed in your Koongo account
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About Google Product reviews

Product Ratings show star ratings on both Shopping ads and the Google Shopping property. These ratings help shoppers with their purchase decisions, driving more qualified shoppers to your product pages. For more information please visit About Product Ratings.

Google Product Ratings available in Koongo store

You can purchase the Google Product Ratings feed for your Magento shopping platform in the Koongo store.

The Google Product Review feed is available for Koongo Connector for Magento 1. The version is required for the proper functionality of the Google Product Ratings feed. Koongo is not a Google Product Ratings aggregator, the customers are required to upload the feed into their Google Merchant Center by themselves.

Prerequisites for participation in Google Product Ratings

To participate in the Product Ratings program , you must have a minimum of 50 reviews across all of your products. A product must have at least 3 reviews for star ratings to show on Shopping Ads, though products with fewer than 3 reviews are eligible to show star ratings on the Shopping property.

Any review provided by the merchants is subject to a validation by the Google team. They must respect several conditions otherwise they will be deleted from the feed.

A Google product reviews feed must:

  • include all reviews of the merchant and be updated at least on monthly basis
  • adhere to content policies
  • be of high quality
  • be collected and owned by merchants

For further details please check Program policies.

Since the acceptance process depends on the content of the merchant product reviews, Koongo is not able to guarantee that the Google Product Ratings feed will be accepted by the Google team.

Sign up for Product Ratings

Once you’ve confirmed your eligibility to participate in Product Ratings program, complete and submit the Product Ratings interest form. The Google team will review your submission and contact you within a week.

Create your Product Ratings feed

Simply create a new export profile using Google Product Ratings feed. Here you can find the Export Profile Setup documentation.

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