Menu

Facebook Ads integration for your E-commerce store

Create Facebook Ads product feeds, run dynamic ads, and grow your online presence. Koongo helps you streamline ad creation and product promotion on Facebook Ads.

*Free for 30 days. No credit card needed. Plans start from 19 EUR/month.

Getting started: Key info for new users

badge image

Why use Facebook Ads for your business?

  • Tap into Facebook and Instagram's massive user base with shoppable ads that sync directly from your product catalog.
  • Seamlessly automate dynamic ads and product tagging with live pricing, availability, images, and custom variants.
  • Leverage robust targeting—retarget past visitors, engage lookalike audiences, and build high-converting campaigns.

Facebook Ads integration requirements

To start advertising via Facebook (Meta) Product Catalog, you need:

  • Facebook Business Manager account
  • Active product catalog in Meta Commerce Manager
  • Valid product data feed (CSV, XML, TSV, or Google Sheets)
  • Accurate product attributes: ID, title, description, link, image link, price, availability, condition, and brand or GTIN
  • Publicly accessible product feed URL with regular updates

Show more

Show less

placeholder image

How to start selling with Facebook Ads using Koongo

Easily set up Facebook Ads and manage product feeds using Koongo in just a few steps.

Create a Koongo account
Connect your shop to Koongo
Create Facebook Ads product feed
Optimize Facebook Ads feed with Koongo tools
Activate and launch your Facebook Ads
  1. Create a Koongo account: Sign up and create your Koongo account.
  2. Connect your shop to Koongo: Connect your online shop to Koongo using direct API integration. If API integration is not available, you can connect through a custom product feed. For more details, check the Koongo Help Guide.
  3. Create Facebook Ads product feed: Select Facebook Ads as one of your advertising channels in Koongo. Koongo will generate a product feed based on your store’s data in XML/CSV format, ensuring compatibility with Facebook Ads’s requirements.
  4. Optimize Facebook Ads feed with Koongo tools: Use Koongo’s advanced tools to refine your product data. Perform operations like filtering, dynamic attribute modifications (text or mathematical adjustments), or custom rules using the Macro Editor. Learn more about advanced operations in the Macro Editor Overview.
  5. Activate and launch your Facebook Ads: Paste the feed URL into your Facebook Ads Manager. Instagram will regularly fetch updates from this URL to keep your product data synchronized. Set up and run dynamic product ads or carousel ads to reach your target audience.

Why integrate with Koongo?

Koongo simplifies multichannel selling by automating product listings, keeping inventory data up to date, and streamlining order processes — so you can focus on growing your business instead of managing daily operations.

What is Facebook Ads integration?

Facebook Ads integration allows you to create product feeds optimized for Facebook Ads’s ad platform. By integrating with Koongo, you can automate feed creation, ensure accurate inventory syncing, and simplify ad setup.

Why use Koongo for integration?

Connect with Facebook Ads effortlessly—Koongo automates your product feeds, syncs inventory, and tailors your data to meet Facebook Ads's standards.

Benefit icon

Product feed automation

Automatically create and maintain your product feeds for the Facebook Ads. Our predefined templates simplify setup, ensuring feeds are always up to date and uploaded seamlessly, optimizing your product data for maximum performance.

Benefit icon

Affordable pricing

Koongo plans start at €19 per month with a flexible pricing model. Your final cost depends on the number of resources used, such as stores, products, feeds, marketplaces, and add-ons. Scale your subscription up or down anytime to fit your business needs!

Benefit icon

Frequent feed updates

Avoid out-of-stock problems with Koongo’s frequent feed updates! Our system automatically refreshes your product feeds across all your sales channels, so your listings are always accurate. This helps you save on advertising costs and keeps your customers happy!

Benefit icon

Product customization

Boost efficiency with Macro Editor! Transform product attribute values using numerical, text, or advanced operations with simple rules, like changing prices to cover fees. Automate tasks and use filters to choose the right products.

Supported e-commerce platforms

Koongo’s Facebook Ads integration is compatible with various e-commerce platforms, allowing you to manage Facebook Ads channel listings, inventory, and orders directly from your store environment

How integration works

  1. Connect your store
    Easily link your Shopify, Magento, WooCommerce, or other store to Koongo. Your product data is pulled in automatically—no spreadsheets, no hassle.

  2. Choose the Facebook Ads channel
    Select Facebook Ads from Koongo’s supported channels and set up your product feed for social shopping and dynamic ads. Your product titles, images, and categories are formatted to match the platform’s requirements—so your posts and ads look their best.

  3. Personalize what you share
    Use Koongo’s feed editor to control which products appear on Facebook Ads. Adjust prices, highlight featured items, or hide out-of-stock products with just a few clicks.

  4. Keep your social listings fresh
    Koongo updates your product feed every 30, 15, or 5 minutes (based on your plan). That means your ads and shop sections always show the latest stock, pricing, and product details—automatically.

 

FAQs

Koongo syncs your product feed every 15 minutes to ensure accurate ad data.
Yes, Facebook Ads support geo-targeting for local and global campaigns.

Start selling with Koongo today

or contact us for more details