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Easily connect your store to Afound with an automated product feed

Streamline your Afound sales with Koongo. Automate product listings, sync inventory, and boost your revenue.

*Free for 30 days. No credit card needed. Plans start from 19 EUR/month.

Selling: What sellers need to know

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Why sell on Afound?

  • Access to Scandinavian Markets: Reach customers in Sweden, Denmark, and Norway through a trusted platform.
  • Performance-Based Model: Pay commissions only on actual sales, optimizing your marketing spend.
  • Diverse Promotional Channels: Utilize various channels, including editorial content, price comparison sites, coupons, cashback, display & retargeting, social media, and influencers.
  • Trusted Platform: Benefit from Afound's established reputation as part of the H&M Group.
  • Enhanced Tracking and Reporting: Gain insights into campaign performance with detailed analytics and real-time reporting.

Afound seller requirements

To start selling on Afound, ensure you meet the following criteria:

1. Registered Business

Your company must be officially registered and authorized to sell products in the European Union, particularly in the Scandinavian countries.

2. Product Feed Submission

You must provide a complete and structured product feed, which can be easily created and managed with Koongo. Feeds must be updated regularly to reflect current inventory, prices, and availability.

3. Affiliate Program Setup

Establish an affiliate program within Afound, defining commission structures and promotional materials for publishers.

4. Website Integration

Implement Afound's tracking pixel on your website to monitor visitor behavior and enable effective affiliate tracking.

5. Language and Currency

All product information must be provided in the appropriate language for your target audience, and prices should be listed in the relevant currency.

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How to start selling on Afound with Koongo

Easily integrate your store with Afound using Koongo. Follow these steps to get started.

Create a Koongo account
Connect your store to Koongo
Add Afound feed
Optimize your feed
Publish your product feed on Afound
  1. Create a Koongo account: Sign up and create your Koongo account.
  2. Connect your store to Koongo: Link your e-commerce platform to Koongo via direct API integration. If API integration is not available, you can connect through a custom product feed. For more details, check the Koongo Help Guide.
  3. Add Afound feed: Access the Koongo feed manager, select Afound, and choose the appropriate feed type for your needs. Koongo will then create a product feed based on your store’s data, ensuring it meets Afound’s requirements.
  4. Optimize your feed: Utilize Koongo's advanced tools to filter, organize, and align Afound's specifications for enhanced product visibility and performance.
  5. Publish your product feed on Afound: Publish your product feed on Afound to start selling and increase your sales.

Why integrate with Koongo?

Koongo simplifies multichannel selling by automating product listings, keeping inventory data up to date, and streamlining order processes — so you can focus on growing your business instead of managing daily operations.

What is Afound integration?

Afound integration helps you create a product feed and connect your store to the marketplace. With Koongo, you can automate listings, keep inventory updated in real-time, and improve product visibility to boost your sales.

Why choose Koongo for integration?

Koongo simplifies your Afound product feed management by automating updates, optimizing product data, and ensuring compliance with Afound’s requirements.

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Product feed automation

Automatically create and maintain your product feeds for the Afound. Our predefined templates simplify setup, ensuring feeds are always up to date and uploaded seamlessly, optimizing your product data for maximum performance.

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Affordable pricing

Koongo plans start at €19 per month with a flexible pricing model. Your final cost depends on the number of resources used, such as stores, products, feeds, marketplaces, and add-ons. Scale your subscription up or down anytime to fit your business needs!

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Frequent feed updates

Avoid out-of-stock problems with Koongo’s frequent feed updates! Our system automatically refreshes your product feeds across all your sales channels, so your listings are always accurate. This helps you save on advertising costs and keeps your customers happy!

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Product customization

Boost efficiency with Macro Editor! Transform product attribute values using numerical, text, or advanced operations with simple rules, like changing prices to cover fees. Automate tasks and use filters to choose the right products.

Supported e-commerce platforms

Koongo’s Afound integration is compatible with various e-commerce platforms, allowing you to manage Afound channel listings, inventory, and orders directly from your store environment

How integration works

  1. Connect your store
    Link your Shopify, Magento, WooCommerce, or other store to Koongo in just a few clicks. Koongo automatically imports your product data—no manual setup required.

  2. Choose the Afound channel
    Select Afound from Koongo’s supported marketplaces. Koongo helps format your product titles, categories, and images to meet ad platform specs—so your ads display correctly and attract attention.

  3. Optimize your product feed
    Customize your product feed to fit your campaign goals. Exclude low-margin items, adjust prices, or promote specific collections—ensuring your budget goes to the products that perform best.

  4. Koongo keeps everything updated
    Koongo updates your product feed every 30, 15, or 5 minutes (depending on your plan). Afound always gets the latest product data—helping you avoid disapproved ads, overselling, or mismatched pricing.

FAQs

Koongo allows you to create and manage promotions, dynamic pricing, and discounts for Afound.
Yes, Koongo supports large inventories with efficient syncing.
Absolutely! Koongo integrates with 500+ platforms for streamlined multi-channel management.
Afound product listings appear in search results, categories, and personalized recommendations, ensuring maximum visibility to buyers.

Start selling with Koongo today

or contact us for more details