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Allegro integration for your online store

Automate your Allegro selling process with Koongo. Seamlessly manage product listings, synchronize inventory, and optimize pricing to boost your sales on one of the leading marketplaces in Europe

*Free for 30 days. No credit card needed. Plans start from 19 EUR/month.

Selling on Allegro: Essential info for new sellers

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Why sell on Allegro?

Allegro is one of the largest eCommerce platforms in Europe, connecting businesses with millions of active buyers. With a strong local presence, competitive advertising tools, and flexible selling options, Allegro is a great marketplace to scale your online business

  • Access to over 22 million buyers: Expand your business reach in Poland and beyond.
  • Competitive advertising tools: Use Allegro Ads to enhance product visibility.
  • Secure and trusted marketplace: Benefit from Allegro’s reputation as a leading European eCommerce platform.

Allegro EMEA

Poland

  • Monthly Traffic: 181M
  • Input Language: Polish
  • Currency: PLN
  • Monthly Fee: No fee
  • Main Local Marketplace Competitors: Temu, Amazon.pl, eBay.pl
  • Start Selling

Czech Republic

  • Monthly Traffic: 10.9M
  • Input Language: Czech
  • Currency: CZK
  • Monthly Fee: No fee
  • Main Local Marketplace Competitors: Alza.cz, Mall.cz, Heureka.cz
  • Start Selling

Slovakia

  • Monthly Traffic: Data Unavailable
  • Input Language: Slovak
  • Currency: EUR
  • Monthly Fee: No fee
  • Main Local Marketplace Competitors: Heureka.sk, Alza.sk, Mall.sk
  • Start Selling

Hungary

  • Monthly Traffic: 1.6M
  • Input Language: Hungarian
  • Currency: HUF
  • Monthly Fee: No fee
  • Main Local Marketplace Competitors: eMAG.hu, eBay.hu, Alza.hu
  • Start Selling

Ukraine

  • Monthly Traffic: Data Unavailable
  • Input Language: Ukrainian
  • Currency: UAH
  • Monthly Fee: No fee
  • Main Local Marketplace Competitors: Rozetka, Prom.ua, eBay.ua
  • Start Selling

Allegro Requirements

​Expanding your e-commerce business to Allegro, Central and Eastern Europe's leading online marketplace, can significantly enhance your reach. To ensure a seamless integration, it's essential to understand Allegro's seller requirements, fee structures, and how Koongo can facilitate this process.​

Seller Requirements

  • Business Registration: You must have a registered business to create a seller account on Allegro.
  • Account Activation: After registration, your account must be verified before you can start selling.
  • VAT Compliance: A valid Polish VAT number is required.
  • Local Return Address: You need a return address in Poland to manage returns efficiently.
  • Customer Support: You must provide customer service in Polish.

Fee Structure

  • Sales Commission: Allegro charges a commission per sale, which varies by product category.
  • Home & Garden: 4.5% – 11%
  • Electronics: 2.5% – 8%
  • Fashion: up to 11.5%
  • Listing Fees: Most categories are free to list, but some (like automotive and real estate) may include listing fees.
  • Allegro Pay Fee: 0.35% fee per transaction using Allegro Pay (up to a max of 5 PLN).
  • Unit Transaction Fee: A fixed transaction fee of 1 PLN per order (may vary by region).

Koongo & Allegro Integration

  • Feed Management: Koongo helps you prepare fully optimized product feeds according to Allegro's requirements.
  • Order Synchronization: Sync your Allegro orders directly with your e-commerce store, including status updates and inventory tracking.
  • Advanced Tools: Koongo provides advanced data editing tools, currency conversions, category mapping, attribute filtering, and transformation options.

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How to start selling on Allegro with Koongo

Easily integrate your store with Allegro using Koongo. Follow these steps to get started.

Create a Koongo account
Connect your store to Koongo
Use the Koongo wizard to set up Allegro integration
Optimize Allegro listings with Koongo tools
Activate integration and start selling on Allegro
  1. Create a Koongo account: Sign up and create your Koongo account.
  2. Connect your store to Koongo: Link your e-commerce platform to Koongo via direct API integration. If API integration is not available, you can connect through a custom product feed. For more details, check the Koongo Help Guide.
  3. Use the Koongo wizard to set up Allegro integration: Follow the step-by-step process in the Koongo wizard to configure your Allegro integration. This includes product settings, order synchronization, and data submission.
  4. Optimize Allegro listings with Koongo tools: Use Koongo’s advanced tools to refine your product data. Adjust titles, descriptions, and pricing using filtering, attribute modifications, and the Macro Editor. Learn more about advanced operations in the Macro Editor Overview.
  5. Activate integration and start selling on Allegro: Finalize the setup by activating the integration in Koongo. Once activated, Koongo will start syncing product and order data with Allegro.

Why integrate with Koongo?

Koongo streamlines Allegro channel operations by automating listings, synchronizing inventory frequently, and centralizing order management, helping you manage Allegro sales more efficiently.

What is Allegro integration?

Allegro integration refers to the connection of your e-commerce store with the Allegro channel, allowing for streamlined product listings, inventory syncing, and order management. By integrating with Allegro, you can manage your sales on one of the world’s largest marketplaces without needing manual updates. With Koongo, you can automate and simplify your Allegro sales activities, saving time and reducing errors across channels.

Why choose Koongo for Allegro integration?

Koongo simplifies your Allegro integration by automating product listings, synchronizing inventory, and providing tools for dynamic pricing and centralized order management.

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Step-by-step integration wizard

Koongo's intuitive setup wizard enables you to seamlessly adjust marketplace and other sales channel integrations, ensuring a hassle-free experience from start to finish. The built-in health report helps merchants quickly spot and fix any potential issues.

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Affordable pricing

Koongo plans start at €19 per month with a flexible pricing model. Your final cost depends on the number of resources used, such as stores, products, feeds, marketplaces, and add-ons. Scale your subscription up or down anytime to fit your business needs!

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Product listing automation

Automate your product listings with Koongo. Easily upload, edit, and sync product information across all channels, ensuring data accuracy without manual updates. Spend less time on tedious tasks and more time growing your business.

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Frequent inventory updates

Say goodbye to overselling with Koongo’s frequent inventory synchronization. Our system automatically updates stock levels across all your sales channels, ensuring your inventory is always accurate.

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Product customization

Boost efficiency with Macro Editor! Transform product attribute values using numerical, text, or advanced operations with simple rules, like changing prices to cover fees. Automate tasks and use filters to choose the right products.

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Automatic order syncing

Koongo automatically imports your marketplace orders and syncs your inventory, allowing you to manage all orders from one place. Simplify fulfillment and save time with reduced manual effort.

Supported e-commerce platforms

Koongo’s Allegro integration is compatible with various e-commerce platforms, allowing you to manage Allegro channel listings, inventory, and orders directly from your store environment

How Allegro integration works with Koongo

  1. Set up your Allegro integration
    Create your Koongo account, connect your store, and follow the simple setup steps to link with Allegro. No technical skills needed.

  2. Sync your products to Allegro marketplace
    Use the Koongo wizard to set up your Allegrointegration step by step—including product settings, order sync, and product listing submission to Allegro.

  3. Automate inventory and order updates
    Koongo keeps your inventory and orders synced in nearly real time between your store and Allegro. No more overselling or manual updates—just smooth, reliable operations.

  4.  Track your sales and grow smarter
    Use Koongo’s built-in reports to track your Allegro sales performance. Spot trends, adjust your strategy, and keep improving your results with confidence.

 

FAQ

Koongo allows you to create and manage promotions, dynamic pricing, and discounts for Allegro.
Yes, Koongo supports large inventories with real-time stock updates.
Absolutely! Koongo integrates with 500+ platforms for streamlined multi-channel management.
Allegro product listings appear in search results, categories, and personalized recommendations, ensuring maximum visibility to buyers.

Start selling with Koongo today

or contact us for more details