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Easily сreate Mailchimp product feed

Promote your products on Mailchimp and boost your sales. Koongo automates your product feeds, helping you reach millions of potential buyers.

*Free for 30 days. No credit card needed. Plans start from 19 EUR/month.

Getting started: Key info for users

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Why promote your products on Mailchimp?

  • Dynamic Product Listings in Emails – Automatically include real-time product images, prices, and availability in campaigns.
  • Abandoned Cart Reminders – Re‑engage buyers with live product details.
  • Precision Segmentation – Target subscribers based on up-to-date purchase data.
  • Cross‑Platform Integration – Works with Shopify, WooCommerce, Magento, and more for seamless setup.
  • Reduced Manual Errors – Koongo handles feed updates, freeing you from repetitive uploads.

Mailchimp seller requirements & feed guidelines

To connect with Mailchimp via Koongo, you’ll need:

  • An active online store with a populated product catalog
  • A Mailchimp account with access to product ads or dynamic campaigns
  • Ability to export essential product details: title, description, image, price, URL, stock
  • Reliable inventory updates—Koongo automates feeds so Mailchimp always has current data

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How to promote your products on Mailchimp with Koongo

Setting up Mailchimp integration is quick and simple with Koongo. Follow these steps to get started

Create a Koongo account
Connect your store to Koongo
Add Mailchimp feed
Optimize your feed
Publish your product feed on Mailchimp
  1. Create a Koongo account: Just enter your email and create your Koongo account to get started.
  2. Connect your store to Koongo: Connect your e-commerce store to Koongo using direct API integration. If direct API integration is not available, you can alternatively connect through a custom product feed. For more details, check the Koongo Help Guide.
  3. Add Mailchimp feed: Access the Koongo feed manager, select Mailchimp, and choose the appropriate feed type for your needs. Koongo will then create a product feed based on your store’s data, ensuring it meets Mailchimp’s requirements.
  4. Optimize your feed: Utilize Koongo's advanced tools to filter, organize, and align Mailchimp's specifications for enhanced product visibility and performance.
  5. Publish your product feed on Mailchimp: Share your product feed on Mailchimp to enhance visibility and boost sales.

Why integrate with Koongo?

Koongo simplifies multichannel selling by automating product listings, keeping inventory data up to date, and streamlining order processes — so you can focus on growing your business instead of managing daily operations.

What is Mailchimp integration?

Mailchimp integration enables you to create a product feed and connect your store directly to Mailchimp. With Koongo, you can automate feed creation, sync inventory in real-time, and enhance your product visibility.

Why use Koongo for Integration?

Koongo simplifies your Mailchimp product feed management by automating updates, optimizing product data, and ensuring compliance with Mailchimp’s requirements.

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Product feed automation

Automatically create and maintain your product feeds for the Mailchimp. Our predefined templates simplify setup, ensuring feeds are always up to date and uploaded seamlessly, optimizing your product data for maximum performance.

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Affordable pricing

Koongo plans start at €19 per month with a flexible pricing model. Your final cost depends on the number of resources used, such as stores, products, feeds, marketplaces, and add-ons. Scale your subscription up or down anytime to fit your business needs!

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Frequent feed updates

Avoid out-of-stock problems with Koongo’s frequent feed updates! Our system automatically refreshes your product feeds across all your sales channels, so your listings are always accurate. This helps you save on advertising costs and keeps your customers happy!

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Product customization

Boost efficiency with Macro Editor! Transform product attribute values using numerical, text, or advanced operations with simple rules, like changing prices to cover fees. Automate tasks and use filters to choose the right products.

Supported e-commerce platforms

Koongo’s Mailchimp integration is compatible with various e-commerce platforms, allowing you to manage Mailchimp channel listings, inventory, and orders directly from your store environment

How integration works

  1. Connect your store
    Link your Shopify, Magento, WooCommerce, or other store to Koongo in just a few clicks. Koongo automatically imports your product data—no manual setup required.

  2. Choose the Mailchimp channel
    Select Mailchimp from Koongo’s supported marketing and advertising channels. Koongo helps format your product titles, categories, and images to meet ad platform specs—so your ads display correctly and attract attention.

  3. Optimize your product feed
    Customize your product feed to fit your campaign goals. Exclude low-margin items, adjust prices, or promote specific collections—ensuring your budget goes to the products that perform best.

  4. Koongo keeps everything updated
    Koongo updates your product feed every 30, 15, or 5 minutes (depending on your plan). Mailchimp always gets the latest product data—helping you avoid disapproved ads, overselling, or mismatched pricing.

 

FAQs

Koongo syncs your product feed every 15 minutes to ensure accuracy.
Yes, Koongo allows you to filter and map your products to match Mailchimp’s categorization requirements.

Start selling with Koongo today

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